OVERVIEW
A redesign for Ulta, makeup and beauty services focused on clean aesthetics and universality. The redesign aims to create a better user experience when navigating the beauty company’s inventory, multitude of products, and services. With a focus on transparency and minimalism, the redesign creates a less chaotic flow and allows for simplicity in displaying products, reading reviews, and having an honest truthful navigation when searching for Ulta products and services.
Image credits
Image credits
DELIVERABLES
Website
SERVICES
Creative Direction
Web Design