Multidisciplinary designer, specializing in branding, print, and digital design. Having lived in Latin America, Europe, and now the US, she is currently based in Brooklyn, New York.

PREVIOUSLY
︎︎︎ Gretel
︎︎︎ Slaps Studio
︎︎︎ Wørks Studio
︎︎︎ RDLB Agency

T01 Editorial Design

PERFORMANCE ARTS

Editorial on performance arts
Personal Project
2024

Type exploration editorial on performance art, key movements, main artists, and important periods.

Performance art is about time space body and presence, themes explored in layouts and type explores for the editorial.

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B01 Supermarket Branding

MERCADITO

Brand propsal for local supermarket
Personal Project
2024

A branding proposal for a supermarket inspired by local farmers markets accross Latam, and Europe. The brand evokes a warm, welcoming atmosphere where customers can find fresh, local, and high-quality products.

The branding embraces the spirit of connection, personality, and diversity that all mercaditos have with a system based on collecting and gathering.

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B02 Jewelry Rebrand

FEMMEFATALE

Rebrand for Wyld Box Jewelry
RDLB Agency Freelance
2023

A rebranding proposal for a jewelry company focused on women empowerment, boldness, and a wild unapologetic spirit. Femme Fatal is a strong, bold name not for everyone, but about everyone.

It calls to the unapologetic allure, mystery, and power any woman can tap into when using our jewelry. It draws inspiration of the timeless archetype of the seductive and powerful woman.

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B03 JobBoard Rebrand

PROPEL CAMPUS

Rebrand for Propel Campus
Slaps Studios Freelance
2023

Welcome to the next generation of student connectivity —a platform that redefines the student experience with a cutting-edge identity that seamlessly blends the physical and digital realms.

Our ethos is inspired by the spirit of those who shape the culture—dynamic, trendsetting, and unapologetically cool.

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S01 Design Proposal

SHAKY KNEES

Proposal for Shaky Knees Festival
Student Project
2022

Festival branding for Shaky Knees Music Festival in Atlanta, Georgia investigating how typography can shape an event and engage with a broader audience by developing a typographic identity. The identity of the festival name reflects the music festival genre and is used throughout popular authentic sub-cultures and album covers of the times.

The color palette aims to stray from stereotypical colors associated with rock such as cyan, black, and red, opting for colors more relevant to the garage-band aesthetic.

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S02 Thesis

STUCK IN MOTION

Experiential Creative Coding
Thesis Project
2023

As someone who’s moved several times, the concept of moving, adapting, and change has been central to my identity as someone who now looks for change and newness in life and design. Through the use of creative coding, I aim to demonstrate how moving towards the unknown and change is ultimately good.

By creating a space where I allow people to move as they please while unintentionally activating interactive visuals, I hope to illustrate this viewpoint on change and uncertainty.

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ANDREINADLB

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